Door through door service
CareLinx connects families with quality, professional in-home caregivers. Through a partnership with Lyft, they wanted to offer ride services as an additional feature within the CareLinx app, allowing both families and their caregivers to order rides when needed.
The Challenge
Design a complete end-to-end experience for users to order Lyft rides within the CareLinx app with different views/features for families and caregivers.
My Role
As Lead Product Designer, I collaborated with the Director of Product on high-level user experience flows, designed roadmap/wireframes for all screens, applied visual design using brand style guidelines, designed & built marketing materials (landing pages, website modules, and related collateral material), and provided art direction for promotional video.
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